Bye Bye Yummy Mummies Hello Dishy Daddies

                                                                      Tomy is teaming up with leading parenting magazine Prima Baby to launch a nationwide search for a handsome new Dad to be the 'face' of their brand new, stylish Freestyle carrier range. The winner of this dishy Daddy search will receive the kind of prize money can't buy as it is the chance to star in the 2008 national print advertising campaign for the award winning range. They will also win a night for two at a top London hotel, £200 spending money, travel expenses and a bunch of baby and toddler goodies including the Freestyle Premier carrier - so quite a mammoth prize! Launched this autumn, Tomy's new Freestyle range has been designed to have a unisex appeal and is ideally suited to the 'active dad' types. So move over Brad Pitt and David Beckham as there will soon be a real life 'Daddy Idol' to take centre stage who will have endless women swooning over him. The search is open to dads who have had a new baby since 7 December 2006 or has a baby before 7 December 2007. So if you think you have what it takes or know someone who does simply log on to www.tomy.co.uk/daddyidol or get a copy of November's issue of Prima Baby, complete the entry form along with pictures and wait with anticipation!